It’s been reported by Facebook themselves that more than 955 million monthly active users are roaming on their social network, while over 552 million daily active users existed in June of 2012, and also more than 543 million monthly active users were on mobile phones using Facebook.
About three months ago as well, Facebook revealed that they had 901 million monthly active users and also 526 million daily users, and also 488 million monthly mobile users. During their Q2 2012 earnings report, the social networking giant updated their figures to 955 million, 552 million and also 543 million.
Facebook broke down the growth by saying:
-The monthly active users (MAU’s) were around 955 million as of June 30th, 2012, which is an increase of 29 percent year-over-year.
-The daily active users (DAU’s) were around 552 million on average for June 2012, which is an increase of 32 percent year-over-year.
-The mobile MAU’s were around 543 million as of June 30th 2012, which is an increase of 67 percent year-over-year.
Mobile phone user statistics has changed dramatically as well, and the update for today shows that 56.86% of the regular total user base of Facebook accesses Facebook from a mobile device. This number has also been slowly growing from the 40% mark from last year directly through and past the 50 percent mark obviously just this year.
For me, I find that viewing Facebook from the mobile phone has many limitations. That’s when I either pull out the laptop or go to the desktop PC to check out what I can’t check out from my phone.
Facebook admits that the mobile platform is their top priority right now, with them saying “We’re going to become a mobile company”. Of course Mobile is the future of the whole technology industry as a whole, and Facebook is fully aware of this.
Last statistic is, that Facebook says that just around 81% of their active users are outside of the U.S. and Canada, now that’s interesting.
And as for the rumored “Facebook smartphone“, Mark says himself that it just “won’t make much sense” since he also said “building our own phone won’t make much sense for us,” which is what Mark said during a earnings call in response to a question if it was important to them to make money off mobile through both apps are hardware, or just one of those.
So does this make the “Amazon phone” a false rumor as well?, well not really. Since Amazon has ALREADY released the Kindle Fire, most likely they will release a phone too, that’s just my take and this article shows even more hope towards the phone.