Over a period of the past 5 years, Apple’s effort to move into the enterprise was led by the iPad and don’t forget the iPhone. IT departments of the corporate companies, that were for so long taken over by BlackBerry devices, are now becoming more adapted within the iOS product lineup, and also when lots of users are given a choice of what specific platform to choose.
Additionally to the iOS being driven up in the sales of Apple, which takes in part of two thirds of the revenue Apple has made, the corporate success is leading towards the adoption of the enterprise of the Mac, too. It is written by The Wall Street Journal of the growing success of Apple getting placed on corporate desks of employees in the corporate industry. GE now has more than 1,000 Mac users that are being taken under a year-long pilot project that is giving employees the option to pick and choose Mac’s instead of Windows computers, while not having any high amount of knowledge of the program that is directly inside of GE. This company now has over 330,000 computers too, which the vast majority are running PC’s.
GE started offering its employees the iPhone as an alternative to BlackBerrys in 2008. Now, it says about 10,000 GE employees carry the Apple smartphone, compared with 50,000 using BlackBerrys.
The Fairfield, Conn., conglomerate hasn’t trumpeted the Apple option for computers and laptops internally, and as a result employee awareness is limited.
But staffers across GE businesses are eligible as long as there aren’t security clearance issues, such as devices for defense work, or big compatibility problems with needed software.
“All businesses are participating at some level in making this [option] available to their employees,” said Greg Simpson, GE’s chief technology officer.
“To find out that we support Apple, we support iPhones, we support Macs, it does take away one question for people, ‘Are they a contemporary company or not?’” Mr. Simpson said. “I think that is a recruiting-positive thing.”
It is estimated by Forrester Research that Apple will be selling $9 billion in Mac’s and also $10 billion in the iPad tablets to big corporations just this year, which is up from 50% last year in 2011. It is anticipated by Forrester that spending money on Windows computers and tablets made by other manufacturers will be going down by 3% to around $69 billion.